Company Profile
Programmers Force is a product-driven software company that excels in the field of Artificial Intelligence and Machine Learning since 2016. The company was founded by a team of visionary entrepreneurs that led its operations under software development, data science, DevOps, system architecture, big data processing, and blockchain-based applications development. We take pride in our diversified workforce with talent coming from top institutions of Pakistan and abroad. Our vision is to create innovative and intelligent business solutions through the development of smart web & mobile applications with a mission to support global industries in their day-to-day business challenges. Our specialised teams possess tacit knowledge of high-tech systems that enables us to tap businesses from more than 200 countries worldwide. This is just the beginning for us! We are in search of talented candidates with technical expertise who can add value to our fast-paced and work-intensive environment.
Tack of Programmers Force
Not only the way out but the best way out! No rather, no “one or two” but a must for all. Win-Win is the goal.
Job Description:
Digital Marketing Executive are generally responsible for planning, developing, implementing and monitoring the overall business marketing strategy. Some of the duties may include market research, pricing, product marketing, marketing communications, advertising and public relations.
Roles & Responsibilities:
- Develop and deliver the marketing strategies (both domestic & International markets) in accordance with the Budget targets and the Business Plan KPIs
- Develop a feasible marketing plan for the department and oversee its day-to-day implementation
- Develop mechanisms and strategies to improve the Brand Value of products to their key accounts
- Listen to the trends of the market and direct the market research efforts of the company
- Liaise with other departments to guide a joined approach to customer service, distribution, etc. that meets market demands
- Define marketing strategies to support the company’s overall strategies and objectives
- Craft strategies for all Marketing teams, including Digital, Advertising, etc
- Identify opportunities to reach new market segments and expand market share
- Plan and organise marketing functions and operations (product development, branding, communications, etc.)
- Design and coordinate promotional campaigns, PR, and other marketing efforts across channels (digital, press, etc.)
- Track all marketing and sales data and create detailed written reports and verbal presentations to bring to senior management
- Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages, and promotional material)
- Design Branding, Positioning, Pricing, and other strategies
Education & Experience Requirements:
- BS/MS degree in marketing or a related field
- Experienced as Digital Marketer or similar role
- Solid understanding of market research and data analysis methods
- Ability to apply marketing techniques over digital (e.g., social media) and non-digital media channels
- A leader with both creative and analytical capabilities
- Understanding of different business disciplines (IT, Marketing, etc.)
Perks:
- Lunch on the House
- Flexible Working Hours
- Payment for Overtime
- Annual Leaves
- Enjoy your weekend, we work on weekdays only
- Health Insurance
- Life Insurance
- Provident Fund
- EOBI
- Advance Salary
- Family Care
- Family Treat
- Personal Loan
- In House Trainings
- Certifications
- Surprise Gifts & Performance based Bonuses
- Performance based salary increment and promotion
- Gym & Indoor Gaming – Perfect balance between work and play
- Opportunity to engage in frequent local and international trips
- Child Education
- Marriage Allowance
- Maternity Allowance
- Home Allowance
- Hostel Allowance
- Travel Allowance
- Personal Growth – Learn the best from the best
- Bike
- Car